|
Paul Meulendijk is Vice President, Head of Sponsorship for MasterCard Europe. In his function he oversees all European sponsorship investments – including the UEFA sponsorships for UEFA Champions League and UEFA EURO 2008™ and MasterCard’s European golf sponsorships – and leads all European sponsorship marketing activities.
Prior to joining MasterCard, Mr. Meulendijk has served as Group Director, Brand Management and Event Marketing for Nortel Networks and, over a 13 year career at Nortel, has held various Marketing and Sales positions in the Netherlands, France, Switzerland, and the USA. As a Director of Global Marketing in the USA he has been instrumental in creating and leveraging a global sponsorship strategy with a variety of sponsorship properties from around the world. He continued his career as a consultant to help organizations to build Global Marketing and Business Development strategies. Most recently he has been General Manager for Vicrea Solutions in the Netherlands.
Mr. Meulendijk has a degree in Software Engineering from the Netherlands. He is a Dutch national who is fluent in English, French and German.
| 
